The top 10 secrets to using data mining to succeed at CRM

Cover Image

Discover proven strategies in data mining for cost-effective customer acquisition and retention. This white paper explores how data mining can help you plan and execute successful data mining projects, use insights gained to optimize, and automate customer-focused interactions. Learn target marketing campaigns, improve cross-selling and up-selling to increase customer value.

Vendor:
IBM
Posted:
Feb 8, 2021
Published:
May 17, 2011
Format:
PDF
Type:
White Paper
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