INFOGRAPHIC:
Enterprise Strategy Group (ESG), an IT analyst firm owned by Computer Weekly publisher TechTarget, has published research about generative AI (GenAI) enterprise use cases that shows the concept ranking higher than sustainability and cloud migration as a strategic priority for enterprise IT globally.
EGUIDE:
Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
EZINE:
In this week's Computer Weekly, we find out how computer scientists are using data, cloud and virtual reality to understand the brain and improve mental wellbeing. We analyse newly published government documents detailing the early problems with Universal Credit. And we look at how AI can help improve cyber security. Read the issue now.
BRIGHTTALK WEBINAR:
Webinars should be a crucial part of any marketing strategy. In order to effectively engage buyers, content creators need to take a more interactive approach to deliver a meaningful webinar. Tune into this webinar to learn more.
EGUIDE:
Customers are demanding real-time customer service and contact centers are being forced to respond. Explore the pros and cons of 4 main communication channels, how to use customer data to your advantage, and how you can achieve multichannel customer service success.
EGUIDE:
Download this expert guide to learn more about why enterprises need to train agents on how to properly process incoming customer requests to delete or reduce customer data, while maintaining GDPR compliance.
RESOURCE CENTER:
Download this e-guide to learn about the evolving role of AI in CRM and how chatbots can help enterprises transform their customer service functions. You'll also uncover how AI technologies use customer data to provide valuable insights into emotions, buying behaviors, identities and more to help you take action.
EGUIDE:
What is going on in the business process management (BPM) market? Why is India set up to be the next major market for BPM growth? How does BPM fit into the Internet of Things? Access this e-guide to get the answers to these questions.
EGUIDE:
Explore why customer service can be the biggest component of customer retention and how companies applied AI, machine learning and predictive analytics to help provide better customer service.
