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OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
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What makes Account-Based Marketing (ABM) an effective, yet difficult, strategy is its dependence on strong alignment and collaboration between Sales and Marketing, as well as other stakeholders. Download this e-book to learn what steps your company can take to establish organizational alignment for ABM.
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This resource explores the challenges of siloed software applications, and describes how an integrated business system can give you the power to conquer operational inefficiency and support business growth.
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Many CRM systems lack an effective way to manage leads - that's where marketing automation comes in. In this resource, explore the benefits of a marketing automation tool, and learn how implementing marketing automation can increase your ROI on your CRM system.
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Most SAP processes today are non-differentiating. To outpace competition, you must differentiate through process innovation. Access this white paper today to learn more about how to enhance the visibility and agility of SAP processes using innovative BPM software and, in turn, optimize the business value of your SAP implementation.
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In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
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Check out this informative resource for an overview of a customer relationship management (CRM) suite that helps you make the most of your interactions and gain valuable customer insight to deliver measurable business results.
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With a job management system, you can automate job management for easier, more effective management across a complex IT landscape. View this informative resource to explore the benefits of the Hitachi JP1 job management system.
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This info sheet highlights an HR service provider that offers a full range of consulting, payroll, and business process optimization (BPO) services to help your business get the most out of a cloud-based HR system.
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This resource asks some important questions regarding healthcare operations, and examines key tactics that can help you take the pain out of the documentation process and find healthcare success.